WooWish – WooCommerce Wishlist, Gifting and Estimates

WooWish is an all-in-one wishlist, sharing, gifting, and quoting solution for WooCommerce that turns simple product bookmarking into interactive shopping, social gifting, and conversion-focused engagement.

Built for today’s WooCommerce stores, WooWish extends far beyond standard wishlists. Shoppers can create multiple lists, share them publicly, collaborate with others, receive gifts, request price quotes, and get alerts when saved products are restocked or discounted. At the same time, merchants gain advanced tools for promotions, analytics, and targeted campaigns powered by real wishlist activity.

Unlike typical wishlist plugins, WooWish links shopper intent directly with marketing and purchase flows, helping convert saved items into completed orders.

Wishlist Experience Customers Enjoy

WooWish adds a smooth wishlist interface directly to WooCommerce products. Users can add, remove, and organize wishlist items from both shop and product pages using a familiar heart icon. Optional popularity indicators show how many people have saved an item, reinforcing demand and social proof.

Customers can create unlimited wishlists, rename or remove them, choose an active list, adjust quantities, or move all items to cart in a single step. Lists and items remain searchable and paginated in the account area for effortless browsing even with large collections.

Account Pages And Shortcodes

WooWish integrates seamlessly into the WooCommerce My Account section with dedicated pages for Wishlists, Received Gifts, and Quote Requests. Shortcodes also allow wishlists, quotes, or received gifts to be placed on any page, offering full layout flexibility for custom themes and landing pages.

Public Sharing And Collaboration

Each wishlist can remain private or be shared. Shared lists generate secure public URLs accessible to anyone. The public view presents products clearly and lets visitors select and purchase gifts straight from the list.

Optional collaborator permissions let multiple people contribute to a single wishlist when enabled. Reserved quantity awareness reduces duplicate gifting by showing when items are already being purchased.

Built In Social Gifting

WooWish transforms shared wishlists into real gifting workflows. Visitors can buy chosen items for the list owner directly from the public page. Gift details flow through cart, checkout, and orders, and recipients can review received gifts inside their account.

Gift shipping information is captured and stored correctly, while automated notifications keep recipients updated.

Streaming Alerts Integration (JSON Feed)

WooWish provides a public JSON endpoint for every shared wishlist token, allowing streaming tools and overlays to retrieve purchased gifts in real time without HTML parsing.

Append /json to the shared wishlist URL. Example: https://example.com/wishlist/1UUOIYO5IMVH/json.

The endpoint returns only purchased items, including purchaser_name, which contains either the buyer’s name or Anonymous when anonymous gifting is selected, making it ideal for stream alerts.

Estimate And Quote Requests

WooWish includes a native quoting workflow for stores selling configurable, bulk, or price-on-request products. Customers can request a quote for a wishlist, and administrators can provide pricing per request.

Customers review quotes in their account and can add the approved wishlist to cart at the quoted price, creating a streamlined quote-to-order process without manual order creation.

Smart Notifications Based On Wishlist Intent

WooWish continuously tracks wishlist items and can notify shoppers when:

  • A saved product returns to stock
  • A saved product goes on sale

Rate limiting and duplicate safeguards keep notifications accurate and spam-free.

Promotional Campaigns From Real Wishlist Data

WooWish features a built-in promotional email queue tailored for wishlist-driven marketing. Store owners can identify trending saved products, find interested customers, and send targeted promotions directly from the admin panel.

Queued sending with batching and retries supports reliable delivery for large stores. Campaign-style sends and preview tools simplify promotion management.

Admin Insights And Control

WooWish includes a structured admin dashboard with sections for Wishlists, Trending, and Quotes. Merchants can analyze popular products, identify interested shoppers, manage quotes, and launch targeted campaigns from a single interface.

Comprehensive settings allow control over behavior, design, quotes, emails, SEO, and data management.

SEO Friendly Public Wishlists

Public wishlist pages support customizable SEO titles and descriptions with correct robots handling. Clear states for empty, private, or missing lists ensure consistent indexing and a refined visitor experience.

Privacy, Compliance, And Data Lifecycle

WooWish supports privacy export and erasure tools, scheduled retention cleanup, and optional full data removal on uninstall. Wishlist items stay synchronized with product lifecycle events such as trashing or deletion, and related data is removed when users are deleted.

Flexible And Extensible

WooWish includes an authenticated REST API for core wishlist operations such as lists, items, visibility, and share links, with paginated access. Frontend templates can be overridden at theme level for custom designs without modifying plugin files.

WooWish goes beyond a simple wishlist plugin. It is a complete wishlist, sharing, gifting, quoting, and marketing platform for WooCommerce designed to boost engagement, enable social purchasing, and turn customer intent into sales.

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